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Accounting for Amazon and Walmart sellers in the United States

Amazon.com and Walmart Marketplace in one set of books: every settlement posted, every payout matched to your bank, and what each channel really earned after fees, ads and cost of goods.

Books in US dollars (USD), or in any main currency you choose.

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Marketplaces

What connects in the United States

  • Amazon

    Amazon.com

    Settlements posted, payouts matched, FBA stock costed.

    More about Amazon

  • Walmart

    Walmart Marketplace, WFS or seller-fulfilled

    Orders, settlements and WFS stock, for the US, Canada and Mexico.

    More about Walmart

  • eBay

    eBay US

    Orders, fees and payouts from every eBay site you sell on.

    More about eBay

Selling in the United States

What's particular, and what we do about it

Marketplace facilitator tax, kept out of your income

Amazon and Walmart collect and pay sales tax for you in most states. Bookalyze puts the tax buyers paid and the tax the marketplace withheld in the same group, so they cancel out instead of inflating your sales.

Amazon and Walmart side by side

Channel profit shows Amazon.com, Walmart US and eBay US in their own columns: sales, refunds, fees, WFS and FBA fees, advertising, cost of goods sold, your own costs and profit.

FBA and WFS stock beside yours

What Amazon and Walmart hold for you, next to the stock lots in your books and your own warehouse count, so a gap shows up before your accountant finds it.

Your bank, matched

Connect Wise and it syncs every day, or upload statements from any US bank. Each marketplace payout finds its deposit and the deposit stops counting as income twice.

The pains of selling online

The usual problems, answered

Wherever you sell, the same headaches come up.

  • The pain: The payout isn't your sales: fees, refunds, ads, reserves and tax are netted out of it.

    What Bookalyze does: Each settlement or month is posted as one entry, split into sales, fees, refunds, ads, tax and amounts held back.

    See how

  • The pain: Deposits get counted as income on top of the sales, so income is counted twice.

    What Bookalyze does: Each payout is matched to its bank deposit and moved to the clearing account, so sales count once.

    See how

  • The pain: No idea what a unit really cost once freight and duties are in.

    What Bookalyze does: Landed cost on each delivery, stock lots costed first in first out, cost of goods sold posted every month.

    See how

  • The pain: A channel that looks profitable loses money after ads and storage.

    What Bookalyze does: Channel profit for each marketplace, down to cost of goods and your own costs counted against it.

    See how

  • The pain: Products that sell every day and lose money once their ads are paid, and an ACOS that can't tell you which.

    What Bookalyze does: Ad spend per product from Amazon Ads, set against each product's fees and landed cost: profit after ads, break-even ACOS, and the losing products first.

    See how

  • The pain: FBA, FBN or WFS stock that doesn't match the books, and lost units never noticed.

    What Bookalyze does: Stock movements from the marketplaces' own ledgers: returns back into stock, losses written off, stock compared.

    See how

  • The pain: Several marketplaces, currencies and companies kept in spreadsheets.

    What Bookalyze does: Every company, currency and marketplace in one login, each with its own books.

    See how

  • The pain: Running out of stock, or ordering far too much.

    What Bookalyze does: Reorder shows the day each product runs out, the day to order by, and how many.

    See how

  • The pain: Buyers asking for VAT invoices, one email at a time.

    What Bookalyze does: A bilingual Arabic and English invoice from the order in seconds, sent to the buyer through Amazon.

    See how

  • The pain: Too few reviews, because nobody has time to ask every buyer.

    What Bookalyze does: Amazon's own Request a Review, sent automatically at the right time after delivery.

    See how

  • The pain: Bank lines typed or copied by hand.

    What Bookalyze does: Wise syncs every day, any other bank comes in by statement, and rules categorise the routine.

    See how

Questions

Selling in the United States

Does Bookalyze file my state sales tax?
No. It keeps marketplace-collected tax out of your sales and shows what each marketplace collected, and you can add your own sales tax rates for direct sales. Filing stays with you or your accountant.
I also sell on Amazon.ca.
Add it on the same connection: Amazon's North America account covers Amazon.com, Amazon.ca and Amazon.com.mx, each a channel in its own currency.

Connect your first marketplace today

Try everything free for 30 days. Set up a company, connect a marketplace, and see your payouts in your books.

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